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Every year, the Pantone Color Institute announces the hue of the year: in 2024, it was a soft peach. However, Pantone’s recommendations are used not so much by brands and clothing creators as by interior designers, manicurists, and digital artists. This year, however, Pantone’s color of the year, a soft pastel shade of orange and pink, has become an integral part of fashion collections. What colors will keep it company in the list of top trends of 2024? The collections of leading fashion houses are dominated by minimalism and muted palettes, although designers strive to combine soft colors with saturated…

Established in 1872 in Neenah, Wisconsin, Kimberly-Clark, a company behind such popular personal care brands as Kotex, Kleenex, and Huggies, has updated its visual identity. This is the company to which we owe familiar products like toilet paper, baby diapers, paper towels, and other hygiene items. All these products were once invented to meet the needs of a developing society. Today, Kimberly-Clark’s engineers develop new technology that will help reduce the prices of supplies and facilitate waste recycling. Now headquartered in Irving, Texas, the company enjoys an average annual revenue of $18 billion, with a staff of more than 40,000….

Houzz Logo PNG A popular website about architecture, interior and landscape design, Houzz was created in 2009 by two entrepreneurs: Adi Tatarko and Alon Cohen. Meaning and history Houzz is a home renovation and design platform that brings homeowners and experts together in a uniquely visual community. Adi Tatarko and Alon Cohen came up with the idea of creating a platform not for designers but for consumers who are tired of being builders, designers, and architects at the same time in the mid-2000s. The platform was launched in the USA in 2009, and today haseditions in different languages and an…

It’s hard to believe, but Johnson & Johnson has changed its logo for the first time in its 135-year history, and this seems to end the era of the reference logo branding, at least for the pharmaceutical and medical segment. The J&J logo is an iconic sign of the era of calligraphic logos. However, the famous personal care brand apparently feels insufficient with those classical forms and relative attributes. So the company abandons the symbol inspired by the signature of one of its founders to switch to a more modern emblem corresponding with the current branding trends in the industry….

The Covid-19 pandemic caused an upheaval in the business world. Due to a range of lockdowns, many companies had no other choice but to switch to distance working. Employees in metropolises across the world combined this freedom to work in any place with carving for nature. As a result, a lot of people relocated to suburbs and small towns. In the US, this phenomenon appeared to be especially noticeable in San Francisco, where, after three years after the healthcare crisis, the recovery rate still stays one of the lowest in the country. In this connection, the City of San Francisco,…

Microsoft Excel Logo PNG Microsoft Excel is a software, created by Microsoft as part no of the Microsoft Office package. The program is a spreadsheet, used for organizing data and numbers with the help of formulas. The software was developed in 1983 and today is available for both Windows and macOS operating systems. Meaning and history The Microsoft Excel visual identity was redesigned about 7 times during the software’s history. With every Microsoft Office pack modification, the program’s logo was changed. What is Microsoft Excel? Microsoft Excel is a Microsoft spreadsheet program that allows you to store, organize, and analyze…

Established in 1857, the Peggy Notebaert Nature Museum is one of the oldest natural science institutions in the United States, located in Chicago, Illinois. The museum, operated by the Chicago Academy of Science, houses exhibitions dedicated mainly to the natural history of the northeastern Illinois, implementing educational activities for children and adults. Receiving the name of its benefactor, Peggy Notebaert, in 1999, the institution, apart from long-term exhibitions and botanical recreations, offers a live butterfly house where visitors can see over 200 species of butterflies from all over the world. Recently, the visual identity of PNNM received a new execution…

The main accessory of any woman’s closet has long been a bag, so to its choice, ladies approach especially carefully. The ideal bag should correspond to the current fashion trends, be of good quality, and have adequate capacity, of course, if we are not talking about evening options. Speaking of handbag sizes, there is now such a distinction between large and small bags. Both sizes remain in trend. Here you can choose based on your individual needs and desires. But hypertrophied small bags are finally out of fashion. Apparently, changing bags from season to season is not necessary, as today’s…