
The council of Sechelt, British Columbia, has approved a plan for changing the brand, but the council members still have to decide which of the final logo variants will be the next symbol of the district. The main element of all the three visual brand versions feature the big letter “S” with patterns symbolizing the sun, mountains and sea. This brand evolved from a graffiti project launched by the authorities a year ago. Looking at wall posters placed over the Sechelt neighbourhoods, the residents were sharing their opinions about it, and expressing their vision of the image of Sechelt. To…