Category: News

The Dutch mobile carrier T-Mobile, a former subsidiary of Deutche Telekom in the Netherlands, is carrying out a rebranding. From now on, the company will operate under the name of Odido. This change, however, appeared to be unexpected for many, raising some questions. While the company used light red in its previous visual identity, the rebranded Odido now maintains a bright and bold color palette. In addition, the brand’s simplified forms implemented in the new logo demonstrate a serious approach. Interestingly, the new name is a palindrome, a word that you can read the same backwards as forwards. According to…

All the most popular businesses in the world have had one thing in common; a fantastic, eye-catching logo. These logos have helped make the most basic of companies become a recognizable figure in the people’s eyes. This is all thanks to the wonderful work of graphic designers. There are many variations to a graphic designer that can come in handy when making logos. There is so much work for graphic design Montréal since many artistic set pieces can be found there. You could also find industrial design remote work if you prefer to not travel. Most of these jobs can…

In 1993, a group of young and bold iconoclasts created Mountain Hardwear, a company that grew into a leading name in the outdoor apparel and equipment industry. Now, the brand embodies the spirit of adventures and discovering, uniting technology innovations and thoughtful design to meet the needs of outdoor enthusiasts all over the world, while Mountain Hardwear products can be used in versatile outdoor activities, including camping, climbing, cross-country running, and mountain sports. To liven up its production strategy and expand its reach and celebrarte its 30th anniversary, the Richmond, CA-based company has recently carried out a complete revision of…

A brand is not only the product and label offered, but also the combination of all the visual components including the color palette, font, and the logo itself. In other words, a brand is the shell, the face of your business. People’s willingness to interact with you will depend on it since it’s the main indicator of uniqueness and personality. In today’s market, customers get exposed to new brands daily, so the logo has become a crucial part of the brand, as it works as a trigger for clients. A lot of brands fail to compete precisely because of their…

Capturing the attention of an audience has become more challenging than ever. To stand out in the crowded online landscape, it’s essential to leverage the power of visual storytelling. One effective tool in your arsenal for creating engaging content is the use of stickers. Why Stickers Enhance Content Stickers, in particular, have gained popularity for their ability to convey emotions, add humor, and enhance the overall aesthetic of content. It is simple to create your personalized stickers using an image outliner by Vista Create tool provider.  Visual Appeal: Stickers add an extra layer of visual appeal to your content. Whether…

Last year’s winner of the CONCACAF Champion Cup, the Seattle Sounders FC, has unveiled its new visual identity, created by the Seattle-based design studio Column. The club is considered one of the most successful teams in Major League Soccer, having on its account four titles of the winner of the US Open Cup as well as the Supporters’ Shield (2014) and the MLS Cup (2016 and 2019). Although the Sounders joined MLS only 14 years ago as a new expansion team, they trace their roots back to 1974, when a club with the same name started to play in the…

Mark Zuckerberg’s Meta continues developing the Facebook brand, this time by adjusting the visual design of the social network. The change in colors, signs, as well as the logo,has to “provide a faultless and fresh Facebook”, as a Meta design team posted in the corporate blog. And this is only the first stage of a renovation aiming to create an integrated identity for the whole platform. In this first step, the company presented a new version of the Facebook logo, including a redesigned font for the wordmark and a wider color palette that revolves around a fresh shade of blue….

It’s hard to believe, but Johnson & Johnson has changed its logo for the first time in its 135-year history, and this seems to end the era of the reference logo branding, at least for the pharmaceutical and medical segment. The J&J logo is an iconic sign of the era of calligraphic logos. However, the famous personal care brand apparently feels insufficient with those classical forms and relative attributes. So the company abandons the symbol inspired by the signature of one of its founders to switch to a more modern emblem corresponding with the current branding trends in the industry….