Category: News

The Against this backdrop, the leagues have received a new visual identity separating them from FFA. The A-League Men and A-League Women will be represented by an abstract A-symbol. Furthermore, the news from both leagues will appear in common accounts on Facebook, Instagram, and TikTok. According to APL, this move has to increase the awareness of woman’s football. As an A-League press release says, the presentation of the new brand is the last of the measures taken by the league’s new management. That includes the A-League Women’s expansion with three teams, a new club championship, a collective agreement on raising…

Founded in Copenhagen in 2004 and relocated to San Francisco in 2007, Unity Software is a video game developer. The company’s best-known product is the game engine Unity Software with a staff of 3800 employees is one of the largest software developing companies. Originally named Over the Edge, it was launched by Icelander David Helgason, Dane Nicholas Francis, and German Joachim Ante. According to the company itself, Unity, based on the programming languages C++ and C#, is the world’s leading platform to create and manage the real-time three-dimensional content. Initially developed for video games, the Unity engine is also used…

The Italian cruise line According to Costa Crociere, it has updated all its offerings, emphasizing the “steadfast exploration of the travel directions”. The innovations are so important that it deals with a totally new way of traveling. In the future, Costa will focus on three key activities: tours, cuisine, sustainability. The concept is consistent with the principles of the travel industry’s declaration of value-oriented, stable and comprehensive tourism. All of this is reflected in the company’s new branding. Costa’s ships have been marked with a “C” on their funnels for more than 70 years, and the latest time when the…

Last week, the Mexican Football Federation (Federación Mexicana de Fútbol Asociación) presented its new logo at a special event at the Estadio Atzteca in Mexico City. The emblem came as a result of a strategic development plan the organization has been implementing over the last years. The association said the logo was created in collaboration with Founded in 1922, the FMF changed its logo several times throughout its history. The latest revision was in 2011 when the emblem’s basic structure, which is composed of an eagle, ball, and the Mayan calendar, was only slightly changed. The recent redesign is the…

Established by The company reported its upcoming rebranding in its Twitter account, saying “Not to go all meta on you… but we’re going to!”. While it was, for sure, a playful nod to the recent renaming of Facebook to Meta, the renewing of Square itself is likely connected with the fact that Dorsey lately resigned as CEO of Twitter, probably having great plans for his other invention. As Block, besides financial brands, runs some other businesses in the entertainment and cryptocurrency sectors, the new name has to reflect the company’s new positioning as an overarching ecosystem. The word block, the…

Established in 1902, the Norwich City F.C., playing in the Premier League, has updated its visual identity for the first time in 50 years. According to the club’s commercial director Sam Jeffrey, it marks a great moment in Norwich City’s history as the team has got a new emblem which is adapted to the digital technology and, most importantly, comprehensible for everyone. For the rebranding, Norwich City was collaborating with a designing team, fan groups, and stakeholders for two years. As the club recently announced on its website, the official presentation of the new logo is planned for next July….

Originating from a Canadian factory, Massey Ferguson is the US largest agriculture machinery company. While the brand will celebrate its 175th anniversary, it has unveiled its new visual identity under the motto “Born to Farm”. According to the company’s global marketing vice president Francisco Murro, 2022 will be the year of the new global brand Massey Ferguson. The brand was established in 1847 in Newcastle, Ontario, Canada by Daniel Massey. In 1891, merged with a business owned by Alanson Harris, the company was officially named Massey Manufacturing company. Winning two gold medals at international expos, the firm distinguished itself by…

Looking for a new investor to strengthen things out, The club’s first variant features the blazon of the city of Saint-Etienne, special typography for the club’s name, and stripes following the curved edges of the logo. The “1933” drawn on a ribbon in the lower part is a distinguishing element of the second version. Highlighting the year when the club turned professional, adopting its current name, the logo puts an accent on ASSE’s history. The green and white straight stripes here are separated from the upper part of the emblem. Finally, logo 3 features a banner with the name of…