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Over the last couple of weeks, people on the web have been discussing a photo of a pre-match jacket with an allegedly new logo of The new Inter logo retains the overall design of the team’s traditional symbolism, that appeared with the club’s founding in 1908, as it features the interlacing “I” and “M”. However, it lacks the current emblem’s “F” and “C” standing for “Football Club”, and that may be a hint that Inter Milan can really be renamed. While team’s full name in Italian is now Football Club Internazionale Milano, it’s not ruled out that its short version,…

Last year, technology company Match Group replenished its dating app family, which includes Stir’s campaign, according to a press release, will include posters featuring real single parents. Such storytelling with playful slogans is going to encourage other single people with kids to find a match. The campaign emerges alongside the online service’s fresh branding, created by the New York-based studio The Working Assembly, which includes a new app design as well as a new logo distinguished by flexible and fluid graphics. Although the original Stir logo was executed in a rather kinky style, characterized by sharp angles and curved lines,…

Amid discussion on the racial issues, NFL’s Over years, the National Congress of American Indians (NCAI) argued against the name “Washington Redskins”, which was used since 1933, as well as the team’s logo that depicted a head of a Native American. The members of NCAI considered them racist, discriminating and stereotypic. In the wake of antiracist protests after George Floyd’s death, the criticism against the team’s name and logo arose again. So, abolishing the “Washington Redskins”, the team initiated a rebranding process in search of a new identity, adopting the interim name Washington Football Team. Finally, the new name and…

Established in 1973, Yünsa is a Turkish textile brand owned by Sabancı Holding, one of the largest conglomerate in Turkey. Due to its excellent production and trade policy, innovative products and rich experience in the industry, Yünsa is ranked in the top five of the world’s largest woolen cloth manufacturers, and holds the leading position in its sector on the Turkish and European markets. Exporting its production to more than 50 countries, the company has sales offices in the United Kingdom and Germany as well as smaller agencies in 20 countries. Moving into a new business phase, Yünsa aims to…

Last year’s winners of the MLS Cup and US Open Cup, the The crest of the Columbus SC features a big white letter “C”, symbolizing its original name and home city. Formed like a shield, it is distinguished with swallowtail bottom, referring to the flag of Ohio. The burgee logo is also accompanied by the letterings “Columbus” on top and “SC” between the lower ends. It retains the team’s traditional colors through the black background and yellow bordering. Apart from the main emblem, the Columbus SC also presented alternate symbols for the team including a checker flag formed like the…

The Louisville City FC unveiled a new logo this Monday. The team also changed its colour scheme in new design to white, gray and black shades, complementing the trademark purple hue. Besides, the primary crest included main elements from Louisville’s city flag, such as the circle of stars and the fleur de lis. According to the team president Brad Estes, one of the rebranding aims was to pay homage to the city, while trying to create a new look that will be bright and clear. Moreover, the updated crest was an additional sign of the club’s continued growth and achieved…

Although Middleburg has population of only 673, it is quite a renowned site in the United States. In 1863, the town was a place of two combats between Confederate troops and the Union Army’s cavalry. In the early 1900s, Middleburg grew popular among enthusiasts of horseback riding and foxhunting and eventually received the title of the Nation’s Horse and Hunt Capital. That’s why the horse and the fox had become the main candidates to be depicted on a new town logo. The rebranding was initiated in 2018 by the Town Council hoping that some refreshments of the Middleburg’s image will…

Getting ready to relocate to the Intuit Dome in Inglewood, California for the upcoming season, the Los Angeles Clippers are embarking on a new chapter in their history. Concurrently, the NBA franchise has unveiled an updated visual identity. Previously considered outsiders in the National Basketball Association, the Clippers struggled to secure playoff berths until a significant shift occurred in 2014. This transformation transpired when the team was purchased for $2 billion by former Microsoft CEO Steve Ballmer. Subsequently, the Clippers have emerged as formidable contenders in the Western Conference, earning spots in the NBA championship series. The refreshed Clippers’ identity…