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Ahead of its third season, the National Indoor Soccer League has unveiled its new logo, which makes the image of the competition more individual and celebrates its efforts to develop professional indoor soccer nationwide. Indeed, the new logo of NISL is the next step in its branding, compared to the league’s old emblem, which resembled the logos of the The presented logo demonstrates a totally different design and looks like a crest, which is more in accordance with the design traditions of soccer and other team sports. The shield is distinguished by a stylized, cornered shape and thick lines, featuring…

According to the information leakage published by the sports edition FootyHeadlines, the While the current version of the La Liga logo was introduced in 2016, the change of the identity is said to be planned by the championship’s board in connection with the change of the sponsor as EA Sports is coming instead of Santander. The source also says the emblem has already been finalized. The football enclosed by seven patches in the colors of the rainbow was first introduced in 1993 and slightly redesigned in 2016. Now, it will likely become history. As for the leaked badge, it will…

Playing in Ligue 1, France’s top football division, While the club’s traditional red and blue are brighter now, the gold bordering in the big “O” and “L” was removed, and the outer borderng became thinner. The “Olympique Lyonnais” is redesigned in the Trenda typeface which was developed by Daniel Hernandez and Paula Nazal Selaive in 2013. With this, the lion’s outline was optimized – now, it has smaller dimensions, with smaller claws and fewer clumps of hair. Overall, such a design makes the logo more scalable.     At the same time, the logo update is rather surprising, and besides,…

Back in 2006, the While keeping its traditional colors, the Wildcatter orange and Raven black, the Houston Dynamo’s logo has changed its form from a shield to a hexagon, and according to John Walker, the club’s president, the six corners of the new insignia are a nod to the six original wards of Houston as well as the team’s inaugural season in 2006; plus, the hexagon stands for strength, stability and unity, as a Dynamo press-release says . The central feature of the crest is the interlacing “H” and “D” whose “channel” design is a reference to the city’s waterways,…

For a number of years, Google has systematicly been changing the logos for its online services, making a consistent visual brand range. Now it’s time for Gmail as the company has released a teaser demonstrating the outlines of the upcoming While the teaser can’t be considered as an official announcement, it’s worth noting that the Gmail emblem is a rare Google logo which doesn’t maintain Google’s yellow-red-blue-green color palette. So, it won’t be a big surprise if Google’s mail service will officially receive a new logotype to be more coherent with the other products of the company. As you can…

In recent times, Markel Group has especially stood out from the brands with strong global growth. Known for its versatile insurance offerings, this corporation is currently included in the Fortune 500 list. The large business group has evolved from a small bus factory founded in 1930 in Norfolk, Virginia. Now over 90 years later, Markel can boast a global presence. Besides being a holding company and a fund, it is primarily an insurance business with a staff of nearly 5,000, which underwrites everything – from cargo ships to wind farms and stadiums. Continuing its development, the brand has just started…

Owned by Germany’s Brussels Airlines’ new logo inherits a dot motif from its previous emblem that represented a lowercase “b” made up of red dots. Now, the company’s symbol is nine red dots of different sizes. The wordmark has been redesigned as well, featuring a bigger “Brussels”, still lowercase though, and an uppercase word “Airlines”. Commenting on the logo, Brussels Airlines said it regards its new brand identity as a symbol for the future of the company. The company aspires “to reinvent itself”, expanding its fleet with new A320neo planes and digitalizing its services. However, the rebranding was not without…

In anticipation of the Genesis Invitational golf tournament, Tiger Woods unveiled his new apparel brand. Thus, Nike’s Swoosh has been replaced with a “striped tiger” in the personal history of the golf star. Each of the 15 stripes represents a major title that Woods has won in his career. Last month, Tiger Woods announced the end of his 27-year-long partnership with Nike. The news sparked speculation about the athlete’s next move after ending one of the most lucrative endorsements in sports history. Now, we know what Woods was hinting at when he tweeted “See you in LA” a month ago,…