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DocMorris: A new logo for a new business scheme
DocMorris: A new logo for a new business scheme

Founded in 2000, DocMorris is one of the largest online mail-order pharmacies in Europe. With the annual income of $50 millions, it operates in Germany and the Netherlands. Transforming from a simple online pharmacy to a digital health care provider, the company has recently changed its brand identity. While many things have been done to digitalize its health care services, DocMorris is saying goodbye to its old logo with a cross symbol it has used since its inception. As the pharmacy’s press-release says, with growing expectation of customers, digitalization can be a driver for a health care service to enter…

City Of Moose Jaw Updating Its Logo And Website, And Launching A New App
City Of Moose Jaw Updating Its Logo And Website, And Launching A New App

The City of Moose Jaw, the Saskatchewan province, Canada, is planning an update of the city logo in 2020, as well as modernizing its website along with the new application launch. The 4th largest city in the province is situated on the bank of the Moose Jaw River and near the Trans-Canada Highway 48 miles (71km) west of Regina. Craig Hemmingway, Communications Manager for the City, lifted the veil of the new look of the future version of the logo. According to C. Hemmingway, the new logo, as well as the old one used to, will without doubt include the…

Linktree gets a new visual identity
Linktree gets a new visual identity

Founded in 2016, Linktree has unveiled a new logo which, however, is only a surface layer of an interesting rebranding as the brand has entirely been renovated. Having a moving-centered visual language, the company’s updated look is flexible and adaptable, and that can be seen in the whole identity of Linktree, including new typography and a fresh color palette. The rebranding is a result of the collaboration of Linktree’s in-house design team and the New York-based design studio Collins. Previously, the Linktree logo was composed of a wordmark in black font and a special symbol formed as three arrows or…

Unity: A three-track brand
Unity: A three-track brand

Founded in Copenhagen in 2004 and relocated to San Francisco in 2007, Unity Software is a video game developer. The company’s best-known product is the game engine Unity Software with a staff of 3800 employees is one of the largest software developing companies. Originally named Over the Edge, it was launched by Icelander David Helgason, Dane Nicholas Francis, and German Joachim Ante. According to the company itself, Unity, based on the programming languages C++ and C#, is the world’s leading platform to create and manage the real-time three-dimensional content. Initially developed for video games, the Unity engine is also used…

Ottawa Senators bring back old logo slightly altered
Ottawa Senators bring back old logo slightly altered

Last week, the According to Eugene Melnyk, the franchise’s owner, while restoring the side-view depiction of the Roman legatus, the Senators are returning to their roots. This emphasizes that the team has strong heriage, and their goal is to build something new and bold on it and to start a new chapter in their history. The revived logo still features a couple of small details that distinguish it from the vintage Senators emblem. The legionary now has a gold cape instead of the red one that was in the original version – probably, the change was done to look more…

Milwaukee Brewers will have updated logo and uniform for the new MLB season – rumours
Milwaukee Brewers will have updated logo and uniform for the new MLB season – rumours

It’s leaked to the net that the Major league baseball team The new logo is presumably be a return to the team’s past, in the refreshed design it will be used a stylised symbol, which represented the club during the period of 1978 – 1993 years. The old mark is special to the team because the Brewers had it since their early days.   The main elements of the old logo — a classic baseball glove and a ball will get a new life. They will be placed inside a blue cap together with the morphed letters “m” and “b”….

TCM refreshes its visual identity
TCM refreshes its visual identity

Turner Classic Media, owned by WarnerMedia, has refreshed its brand identity for the first time in seven years. The rebranding was carried out in cooperation with the New York-based design agency Sibling Rivalry. TCM’s updated look comes with the new slogan “Where Then Meets Now” expressing the idea of the 20 century movie storytelling for the present. According to the network’s general manager Paula Changnon, the new TCM identity better conveys the respected image the company earned through the years. It reflects the network’s new energy to continue presenting the beloved classic movies for its audience. The overhauled visual identity…

Manischewitz: Mazel tov on the new look!
Manischewitz: Mazel tov on the new look!

Since 1888, the food brand Manischewitz has been represented in American stores as an iconic example of high-quality traditional Jewish kosher products. What began as a small Jewish bakery in Cincinnati, Ohio, has grown into the leading distributor of kosher food in the United States. The company owes its success to the automated process of making matzo, which was invented by its founder, Dov Behr Manischewitz. As the Jewish community nears the Pesach celebration, where bread holds significance, the brand has introduced a new identity to reaffirm its festive and timeless spirit. Despite the brand’s previous recognition among loyal customers,…

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