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La Liga de Beisbol Profesional Roberto Clemente (LBPRC) has unveiled its new logo. While refreshing the image of the league, the new insignia honors Roberto Clemente, a legendary baseball player who played in Puerto Rican teams as well as MLB’s The change of the emblem was initiated by the president of the LBPRC board of directors Jose Julio Feliciano, and unanimously approved by its members. As the league’s president Juan A. Flores Galarza said, the main goal of the logo is to pay tribute to Roberto Clemente and the number 21 — Clemente’s symbol – with which he became one…

Lately, there has been much talk that NXT’s new emblem is a stunning reversal compared to the brand’s previous logo with a modest gold-and-black color palette. The design showcases a real burst of colors filling up an outlined NXT wordmark. The mix of all the colors of the rainbow seems to be created with casual strokes and splashes. In addition, the bold black bordering plays up the contrast with the colorful field. Wale’s tweet includes an animated version of the logo that comes with a track. It’s not ruled out that the theme will be the next intro for NXT….

The brand Jazz Apple, owned by the New Zealand fruit & vegetable manufacturer T&G Global, has got a refreshment. The certified Jazz apple cultivar is also available in the UK, US, Australia and the EU countries. Now, the brand is to stand out from the crowd with a new premium apple type. The Jazz apple cultivar, which is a cross between Braeburn and Royal Gala, has been present on the market for 25 years. As T&G Global explains in its press-release, the way customers choose foods has changed. When it comes to snacks, customers pay more attention to healthy nutrition…

Extended with two more clubs from South Africa to 16 teams, the Pro14 rugby league has changed its name to United Rugby Championship. Apart from the South African teams, the competition includes teams from Scotland, Ireland, Wales and Italy. Preparing to start the next season under the new name in September, URC has also unveiled a new visual identity. The league’s new look was developed by Thisaway, a branding agency from Bath, Somerset. The URC branding project, entitled “A different league”, was inspired by the fact that the transformed competition brings together teams from different cultures. In their work, the…

While such brands as Sagrotan, Durex or Vanish enjoy their popularity among consumers, the name of their parent company Refreshing its look, the company has dropped the second half of its name which appeared after the UK’s Reckitt & Colman merged with the Dutch company Benckiser in 1999. The rebranded Reckitt considers its new corporate identity, including a logo and some other visual elements, as an important step in the company’s ongoing transformation towards sustainable development. Reckitt’s visuality is intended to be more recognizable and reflect the company’s aspiration for better health care, protecting and education to make a clearer…

Australia’s Eftpos (Electronic funds transfer at point of sale), a popular e-payment system, has rolled out its new visual identity, updating the logo and brand colors. The rebranding is intended to show the recent digital innovations of Eftpos. To create its new look, the payment brand collaborated with Hulsbosch, a Sydney-based design studio. Hulbosch’s work resulted in a new Eftpos symbol which represents a big “e” formed like a curved band. Colored in Raspberry red (a brand color from now) with some other shadow hues, the letter is accompanied by an Eftpos wordmark in a lowercased typeface, featuring connected “f”…

Google Fonts, a font library launched in 2010, has received a new logo. As with The font library, previously known as Google Web Fonts, has long been a web standard. Ten years ago, the benefits of web fonts still had to be explained, while today the fonts, available on the service, are a usual part of web-sites. At the moment, Google Fonts offers 1043 font families that can be used for web-pages as well as print products. According to Google’s Material Design blog, the icons, created within the Material Design project, are also included in the Google Fonts catalog. So,…

The renaming of Twitter to X in July 2023 caused quite a stir, as Elon Musk’s unexpected move disappointed many users and raised concerns about the future of the social network. Amidst this backdrop, few people recall an interesting fact related to the short blog service – the existence of Bluesky, a twin of Twitter on the web. Bluesky was launched in 2021 by Twitter’s former CEO Jack Dorsey and software developer Jeremie Milller. It operates on a decentralized social network protocol and has been in test mode, with user sign-ups limited to pre-applications. Initially, Bluesky served as the name…