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Dribbble updates its logo, growing to a design social network
Dribbble updates its logo, growing to a design social network

Launched in 2008, Dribbble is a social network where digital designers can publish their portfolios and search for jobs, and therefore employers can recruit creative people into their teams. As the platform has long ceased to be just a website to share design works and turned into a creative community to establish connections and continue learning, it need a visual identity to reflect its actual status. Among the design works uploaded to the platform, you can find logos, illustrations, web design samples, and other pieces of digital art. Like on Adobe’s Behance, users here can rate, comment, and share them….

British Equestrian Federation changes its name and logo
British Equestrian Federation changes its name and logo

Founded in 1972, the British Equestrian Federation is the national organization for equestrian sport in United Kingdom. Recently, BEF has carried out a rebranding by renaming itself to British Equestrian and rolling out a new logo. According to British Equestrian’s officials, while changing its name, the organization follows the trend among many sports governing bodies that drop such words as Federation, Union or Association from their names as this fits more the spirit of the present time. Under its auspices, the new brand will unify Equestrian Team GBR that brings together UK’s professional horse riders, and Hoof, a body advocating…

HP presents new logo for the Omen gaming line-up
HP presents new logo for the Omen gaming line-up

While announcing new desktop and monitor models for its Omen gaming line-up, HP has unveiled the brand’s new logo that should symbolize the developing of the company’s gaming direction. Omen derives from Voodoo, a luxury computer brand acquired by HP in 2006. Although the company gave a new name to the brand, it left the Voodoo logo unchanged then. Keeping the “tribal mask” diamond meant the continuity of the VoodooPC technology including water cooling and top Nvidia video cards. Later, HP refreshed Omen’s logo by putting the Voodoo mask in white into a red-to-white gradient square. But new times requires…

UNC Health Care rebrands for $1 million
UNC Health Care rebrands for $1 million

After the merger negotiation with Atrium Health had failed, UNC Health Care, the largest healthcare system in North Carolina, set a course for a comprehensive transformation. Apart from the renovation of its medical services and management policy, the non-profit has overhauled its brand by dropping the word “Care” from its name and adopting a new logo. According to UNC Health’s spokesman Alan Wolf, the healthcare system is changing its identity for the first time since it was established in 1998. The organization’s new look was created by Monigle, a design studio from Denver that collaborated with many different entities including…

Expedia presents new logo for better sustainability
Expedia presents new logo for better sustainability

Launched in 1996 by Microsoft, Although the rebranding was carried out several weeks ago, there has been no official information from Expedia Group so far. The company apparently refreshed its logo right after publishing the Open World strategy in May. The press release said Expedia aspires to develop more sustainable ways for the tourism industry. The brand also stated that its strategy will focus on eco-friendliness, climate protection, and responsible use of natural resources. In this regard, the brand’s design was adapted to visually express all these goals. Compared to the 2021 redesign, the new iteration is a more serious…

Formula One presents a logo for its 70th anniversary
Formula One presents a logo for its 70th anniversary

The first race of Formula 1 took place at the Silverstone Circuit on May 13th 1950. The event that featured 23 was won by Giuseppe Farina for the Alfa Romeo team. While going to celebrate its 70th anniversary in 2020, on the first day of the new year, the F1 Administration released a statement presenting a new logotype marking 70 years of the FIA F1 World Championship. The main anniversary logo represents the number “70” designed in the “racing track” style of the official F1 emblem. It is accompanied by the stylized lettering “BORN 1950”. Another version is a combination…

Opel’s iconic Blitz is changed again
Opel’s iconic Blitz is changed again

German car brand According to a statement from the company, the recently presented Blitz is intended to symbolize the era of e-mobility in Opel’s journey. Indeed, we observe a new stage in the 121-year history of the car manufacturer, lately. Five years ago, the company was acquired by PSA-Group from General Motors to become a part of the Stellantis corporation. After a year of financial austerity, it showed profitable results again. Like other car brands of Stellantis, including Citroën, Peugeot, Fiat, and Jeep, the German marque is transitioning to electric technology for its products. By the end of this year,…

Insurance company Aegon adopts new emblem
Insurance company Aegon adopts new emblem

Founded in 1983, Celebrating its 40th anniversary this year, Aegon now presents itself under a new logo which was unveiled at Capital Markets Day 2023, along with the future strategy of the company. According to an official statement, the new visual identity marks the next chapter in Aegon’s transformation as the company is adapting its structure to new market conditions. Its divisions are said to focus more on achieving their strategic objectives of improving the quality of services and offerings and maintaining strict control. To emphasize these changes and better reflect the profile of the business, Aegon will appear with…

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